Hot Fashion Tips

Following Alexander McQueen, who has recently presented a joint collection of travel bags with Samsonite, creative tandem Viktor&Rolf will show the own vision of luggage accessories. The design models included in the Black Label line, will be shown in the spring of 2009. The main concept of all models will be the theme of “cheerful travel”.

Samsonite design collection, consisting of women’s and men’s lines, will include bags for hand luggage, big luggage suitcases and roomy vanity bags. The main attention will be given to details of each model, which will be smoother and softer unlike Alexander McQueen’s collection of handbags.

The luggage from Viktor& Rolf will be available in any Samsonite’s firm shop. 

Viktor&Rolf’s collection will appear in one year, therefore Alexander McQueen will continue to please of us with his creations for two more seasons.

There are persistent rumors in the Great Britain that Vivienne Westwood can for the first time for the last twenty years return on the London podiums with a new collection.

An extravagant designer, who has left her hearth and home in the beginning of 1980th and since then has not changed her habits to show the new creations during Paris Fashion Week, has decided to diversify the schedule a little. February session of the London Fashion Week can pass under aegis of Vivienne Westwood’s returning in the British capital with a new collection «autumn – winter 2007/2008». If it will happen, Vivienne Westwood will fill up the list of the most known English fashion designers who have come back from the European cities – during last seasons it was practiced by Stella McCartney, Matthew Williamson, and Luella Bartley. 

Besides it, Vivienne plans shortly to present to the public the reference book-album «Vivienne Westwood Opus» with her photos. Among those who posed for the known fashion designer, are an actress Helena Bonem Carter and supermodels Naomi Campbell and Kate Moss.

The head of Prada Fashion House Patrizio Bertelli has declared that the next year will be critical in business of the largest Italian company. First of all eyes of Prada’s management will be fasten on large marketing initiatives which will cause essentially new positioning of the brand in a society.

Prada House remained one of a few, not developing its Internet-site and not making grandiose advertising campaigns and interactive actions in mass-media and in cooperation with department stores and friendly brands, as got used to do its numerous competitors. Now, according to Bertelli, it is time of changes and revision of the marketing policy.

In an interview to Women’s Wear Daily Bertelli declared, that they were going to a new era of company’s history with considerable potential of development on the basis of the earned reputation

Prada will be assisted to carry out all conceived plans by the Italian creditor Intesa Sanpaolo SpA and coordinator Goldman Sachs and Co.

The American brand of fashionable clothes Banana Republic has unexpectedly declared opening of the first firm boutique in Europe. For the overseas launch of a brand the management of the well-known company, which also includes Gap and Old Navy, has chosen capital of the Great Britain London.

Experts consider that opening of a shop in the center of London in March 2008 will be determining for the retail-market and will entail a number of important changes.

After London, representatives of Banana Republic plan opening of their boutiques in Paris, Berlin and Tokyo. According to Anita Borzykovska, Gap’s director of marketing, it is a strategic step prepared by the company for some years. «We wait impatiently for opening of our boutique in London and customers’ reaction to our production. Depending on it we will work above expansion of our commercial policy», – has declared Anita.

Girls should pay special attention to two themes of InWear collection: retro-futurism and clothes in an official style. The color spectrum of these clothes agrees with both tendencies of a season, and the chosen theme: grey, silver, dark blue, pearl, blue.

Office theme does not produce boredom. Here you may find elements of a suit and school uniform, fitting blouses, dresses with bright prints.

The next spring men can find in Matinique collection clothes for the weakened resort rest, for a night club, for a business party and office.
New proportions will give a novelty for traditional silhouettes, there are more loose-fitting or narrow models, short or lengthened variants (narrow jeans, baggy trousers, short narrow shirts and shirts of the classical length).
As a whole this collection has paid attention to details – high-stand collars, small contrast collarets, buttons. Simple graphic forms, black, white, dark blue, red, pink colors. Colors and shades give additional opportunities for combination of various elements.

According to the American mass-media TV studio HBO, which has exclusive rights for screening of Sex and The City has completed an agreement with company Cosabella, according to which the last has acquired the right of use of a brand «Sex and The City» in all own industrial lines.

Partnership of Cosabella and well-known movie keeps on for several last years, at that the company, being the famous manufacturer of lingerie, has personal contracts with Sarah Jessica Parker and Kristen Davis, who time and again appeared in a movie in clothes from Casabella.
In last season of “Sex and The City” the well-known heroines of a movie appear not only in body-cloth, but also in firm belts and vests from Casabella.

The popular mark of jeans clothes Pepe Jeans for a long time shows interest to creative work of Andy Warhol. And now the management of the brand has decided to create an exclusive collection of clothes inspired by creativity of the most exalted artist of the XX century.

One of these days Pepe Jeans has already received European license from Andy Warhol Fund to create the unique two-piece line of clothes: Pop, which is based on artworks of the master, and Factory, inspired by style of the artist and his followers and admirers. Both collections will be on sale only in Europe.

Company Pepe Jeans London is a brand, giving huge attention to innovative technologies and originality in everything it makes, – has declared the managing director of the company Nish Soneji.

The collection, which will consist of 250 items, will go on sale next August.

As predicted by designers, wide belts, emphasizing a waist will again be in fashion this season. This element today is present almost in any collection in the most different variations. For example, Christian Lacroix offers a belt-corset, which is also to the point – such detail will be interesting with an evening dress.

Thus, at the general tendency to restraint, the main stress is done at bright accessories – gloves, belts, hats, footwear. Therefore even in a New Year’s Eve you may choose an attire of the most ordinary color, but at that supplement it with any interesting attention-getting detail.

The main thing, choosing a dress for a holiday, do not forget about elementary rules of style: do not combine more than three bright colors simultaneously, not to put on gym shoes with an evening dress (shoes with rounded noses and pumps will be again in fashion this season to please classics-lovers) and, certainly, not to choose as the New Year’s attire something, that doesn’t suit you, only because it is fashionable.

It is not already the secret, that the main tendency of the current season is restraint. And, restraint in everything: the simple moderate cut, the muted color palette with prevalence of white, black and grey. But, as usually, when the matter is about evening dresses designers have made some indulgence. It is enough to look at last collections from Giorgio Armani, Oscar de la Renta or Christian Dior.

Today haute couture dictates us graceful decollete, shine and slits. New original trend of the season – fur inserts and edging. Most brightly this tendency is traced in collections from Oscar de la Renta.

Another interesting trend of “autumn – winter” haute couture season is bikers’ gloves which Armani offers to wear… with evening dresses. The master has declared, he tried to create «a collection in David Bowie’s spirit, for whom such doodads – usual business». It may be told that gloves in Armani collection are more likely an ornament, rather than a high-grade garment. Quite good idea for a New Year’s Eve.

To tell the truth, before putting on such attire, it is recommended to get to know in more details with collection Armani prive so that such combination in your performance did not look ridiculously.

Grey is the primary color of the season. It, perhaps, is one of the most difficult colors in the view of wearing. However there are many ways to force it “to play”:

1. Add bright details, or choose material with shining inserts.

2. Try to combine grey with white or black, or to use different shades of grey.

3. Make bright accents, having shaded grey with ruby, purple or cobalt. A color “stain” in that case can be a blouse or a neck-piece.

4. Experiment with the form: classical things made in grey color really very often look boring. But you may put on short grey dress or grey bridges.

5. Use accessories to add a texture to grey color.

It is quite possible, that having seen photos, you will have an impression that the current season is almost completely deprived of colors and shine, even in view of a fashion for purple. However it is not so – at the same time such bright accents as orange, coral, red, emerald-green and amethystine-purple are also in fashion.