Hot Fashion Tips

In increasing frequency fashion houses use the Internet as the marketing tool for attracting of new clients and strengthening of relations with already available ones. Now almost any fashion brand has its site, though some believe that it is absolutely unnecessary as Comme des Garsons. Others have gone further and began to master new ways of the communications with the buyers. Recently large handbag’s brand Mulberry has created its own page on MySpace.

The idea of a new way of communication with the clients of the company belongs to Mulberry creative director.

Now Mulberry has two accounts on MySpace: one is devoted to the brand itself, another - to the designer of the company Julia Verhoven. On these pages you can find Fashionable House’s news, photos of handbags and even to vote for the liked model. If you have an account on MySpace, you can safely add Mulberry to friends. According to the founders of the blog, this page will contain a lot of the interesting information and news which are not present on an official site.

Also all interested persons can participate in competition, having placed their works on MySpace. The winner will receive the invitation to a Mulberry party in London.